

Business View Australia - April 2015 27
this may hamper his independence and cre-
ativity. However, strict adherence to the pro-
cedures laid down is the foundation on which
this arrangement is built.
Regulatory framework for
franchise arrangements
The Franchising Code of Conduct was implement-
ed in October, 1998 and makes Australia a country
which has one of the strongest regulatory frame-
works for the franchise industry. It enables aspir-
ing entrepreneurs to establish a business with the
confidence that they are protected by a number
of regulations drafted specifically for the purpose.
Some of the relevant provisions of the code are:
• The franchisee has a 7 day “cooling-off” period
within which window of time he has the option
of withdrawing from the franchising agreement
which he has entered into.
• At least 14 days before the franchise agreement
is executed, the franchisor is required to furnish
to the prospective franchisee a disclosure docu-
ment and a draft of the proposed agreement.
• The disclosure document contains a great deal
of information which would help the franchi-
see make an informed decision. The details re-
quired to be furnished in this document include
franchisor’s company director details, on-going
litigation, territory details, obligations of franchi-
sor and franchisee, and dispute resolution and
termination provisions.
Furthermore, in January 2015 an updated Code
of Conduct was put into effect which imposed
heavy fines on franchisors if they did not follow the
required stipulations.
Prospects of the fran-
chising industry
The performance of this sector over the years has
been exemplary. Franchisees in a variety of fields
have provided a range of high quality goods and
service across the country. This has been of im-
mense benefit to consumers. In addition to this,
the total sales made at $144 billion is close to 10%
of the nation’s GDP, making the franchise indus-
try one of the largest sectors of the economy. This
sector also generates a substantial number of jobs
and in 2014 employees in the franchising industry
numbered 461,000.
An important reason for the success of this sector
is the framework of rules and regulations imposed
by the government to ensure that the bureaucracy
makes the establishment of a small or medium
sized business an easy process. The fact that the
government also actively protects the rights of the
franchisees has helped in no small measure.
In view of the number of advantages enjoyed by
the franchising industry, its continued success and
growth seems assured.