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Business View Australia - May - June 2016 115

has been a butcher he has seen

the evolving tastes of the customer.

What has remained constant is his

constant desire to give them the

best at competitive prices. Greg is

confident that customers will always

want quality and the success of his

business shows how true that is.

“The demands of customers have

changed a lot since I began. It is a

lot harder now. People now know

exactly what they want, they are

very fussy about what they eat now.

That’s why we deal in good quality

meat. We don’t even attempt to try

and compete with the supermarkets.

We have two big meat suppliers

down here that sell meat for next

to nothing. But we are still here and

we have people coming in because

they know they are going to get good

quality all the time including service

and a smile.”

No plans to retire soon

“I’ll probably never retire,” says Greg,

“I have a goal of coming to work two

or three times a week and letting my

son take over and that is probably

within the next five or six years. And I

would like to step back and just do it

that way. I have customers that used

to come in as little children. So it is

a great reward to see those sort of

customers come back and I enjoy it. I

enjoy the people and I can stand there

and talk to them. I try to make people

happy and makes sure that they walk

out of my shop smiling. If I can stay at

it, I will, because that’s the way I am.”

there is a company in the city called

Pacific Meats – these are all meat

suppliers.

“The chicken supplier that I have

been dealing with for ten to fifteen

years is called KRC Chickens. There

is another dry store company that I

do 90% of my business with called

Complete Butchers Supply. When I

buy my machinery I go to a company

called Viking, it used to be called

Butcher’s Machinery.”

Changing demands of

customers

Over the half century that Greg

EVERAGE