150 / 164
150
Business View Oceania - October/November 2017
formulas, some wholesalers decant
the product into their own labelled con-
tainers (or Chemsol itself does this for
them). “We sell in bulk, we own the for-
mulation, so only we can make chang-
es,” confirms Nathan.
“Moving forward in today’s manufac-
turing industry, I think diversification is
the key,” Nathan opines. “Because if
you don’t mix it up, all industries have
their ups and downs, so anything could
happen. You can see that through the
mining sector, many companies who
were solely manufacturing for that sec-
tor, have been hit hard, if they’re still in
business.”
Sustainable Solutions
Chemsol always encourages the
green option when formulating prod-
ucts for clients, although some go the
way of the cheapest option, which is
often not the green one. Nevertheless,
there’s always been a push towards
the biodegradable products, which in
itself, is a hundred more steps in the
NATHAN HAWKESFORD
M
anaging
D
irector of
C
hemsol
A
ustralia
P
ty
L
td
I grew up in rural Western
Australia where I spent my
formative years on my par-
ents farming property in Don-
gara WA. I completed second-
ary school as a border at Hale
School in Perth where I fin-
ished in 1989.
For my working career I start-
ed in hospitality management
where I managed to travel and
work all over the world.
In 2004 I came back to Aus-
tralia and in 2005 purchased
the Chemsol business in part-
nership with my father. Since
taking over in 2005 we have
quadrupled the turnover and
developed our own brand Pow-
erUp Auto & Industrial, which
we currently supply to over
500 businesses in Western
Australia plus many other busi-
nesses throughout Australia .
With the help of the Cur-
tain Growth program I have
managed to gain a solid un-
derstanding of all facets of
business including staf f man-
agement, marketing, logistics
and business financial analy-
sis.