Background Image
Previous Page  4 / 10 Next Page
Information
Show Menu
Previous Page 4 / 10 Next Page
Page Background

Business View Australia - November-December 2015

heavy earth moving and mining

equipment and caravans.

The company’s franchise owners

offer several options to customers

that range from a Mini Detail & Polish

service to a Pre-Sale Detail, a service

that can result in a higher resale value

for a car. A Mini Detail is relatively

inexpensive, but it still provides a

number of services including pressure

rinse of the car’s interior, vacuum

cleaning of its interior and cleaning

of the wheels, door jambs and mud

flaps.

What does Car Care

look for in a prospective

franchisee?

Car Care has a very clear idea about

the type of person who they want

as a franchisee. It is preferable that

the prospective franchise owner has

some knowledge about cars. More

importantly, the individual should

be strong at building customer

relationships and converting a one-

time job into a regular detailing

assignment.

Mike Stringer, the owner of Car

Care Australia describes what the

company looks for in a franchisee

and how the profile of applicants for

this position has changed over the

years, “We have got a wide variety

of people who have become our

franchisees and in the recent past

their profile has changed.

“We seem to be attracting less trades

type people who love cars. Most of

our new franchisees over the last

year are older and have come from a

management type role.