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Business View Australia - November-December 2015 37
Coast, Adelaide, Northern Territory
and Tasmania.
Operations have also been initiated
in New Zealand and currently Car
Care has a total of about 85 to 90
franchisees. The business model has
worked very successfully for over 28
years. The company’s longest serving
franchisee has been functioning for
18 years and there are a number of
franchise owners who have been in
the system for over 10 years.
Car Care franchise owners are
widely acknowledged as providers of
high-quality cleaning and detailing
services. Customers find their
services extremely convenient to
use especially as all the franchise
owners’ vans are equipped with their
own water tank and generator. This
obviates the need for franchisees to
locate taps and power points.
The company is highly conscious of
the requirement to help preserve the
environment. Its detailers use only bio-
degradable products. All franchisees
also carry water permits. In case a
customer requires a waterless wash
facility, it is available, subject to the
vehicle condition.
This capability was one of the
deciding factors that helped a Car
Care franchisee get selected by luxury
car manufacturer Audi, to accompany
a fleet of cars across the Nullarbor.
Despite the rough terrain, the cars
were kept in pristine condition by the
Car Care franchise owner.
In addition to providing car detailing
services, franchisees are also called
upon to clean boats, light airplanes,
FRANCHISING